Missing calls after 5pm was costing this roofing business thousands every week. Rex took over the front desk and fixed it in 24 hours.
For most UK tradespeople, the workday doesn't end when they leave the site. The phone keeps ringing through dinner, bath time, and well into the night. For one London-based roofing company, these missed calls weren't just an annoyance — they were a massive revenue leak.
The owner, Mike, realized they were missing about 5-8 calls every evening. When prospects don't get an answer, they don't leave a message; they just call the next roofer on Google. Mike estimated each missed lead was worth at least £500 in potential job value.
Rex was integrated into Mike's existing business number. Now, when Mike is offline, Rex answers every call on the second ring. He qualifies the lead (leak location, emergency status, property type) and books a survey directly into Mike's calendar for the next morning.
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